Tracking Snapchat AR Lenses and Filters for ROI
The modern marketing report is often a work of creative fiction. A typical agency update…
How to Track Snapchat Story Ads Driving to Your Website
The modern marketing report is often a work of creative fiction. A typical agency update…
Why Your Snapchat Analytics Tool Needs a Revenue Reality Check
Snapchat users open the app an average of 30 times every single day. This creates…
How to Set Up UTM Parameters for Snapchat Ads
So your marketing agency sends the monthly report: "Snapchat delivered 1,847 swipe-ups and 156 link…
The Marketer’s Guide to Tracking Snapchat Campaigns in 2026
Snapchat is still the most undervalued social marketing channel. You don't understand how to tap…
